How much do people charge to make QR codes?
Some people charge anywhere from $10 to $200 or more to create custom QR codes, depending on the complexity, the platform they use, and whether design work is involved. But for a restaurant that simply needs a QR code linking to its menu, you can bypass all those costs entirely. With Dishtup, you create your own QR code menu for free — in minutes, with no design experience needed.
- Go to dishtup.com — no need to hire anyone or pay for software
- Create a free account with your email — takes under a minute
- Build your menu from scratch: add all your dishes, categories, prices, and descriptions
- Upload photos of your dishes if you have them — even phone photos work well
- Publish your menu and instantly receive your own QR code, automatically generated
- Download the QR code image and print it yourself — on your printer or at a copy shop
No graphic designer or agency needed. You own the QR code and can reuse it as long as your restaurant is open — it never expires. If you update your menu, the same code still works because it dynamically links to your live menu page, not to a static image or file.
Who charges for QR codes and why?
The market for QR code creation is fragmented. Here's a breakdown of who charges what and why:
- Freelance designers ($25–$100) — A designer might create a visually customized QR code with your restaurant logo embedded in the center and matching brand colors. This is purely cosmetic — it doesn't affect functionality — but it can look professional on printed menus or marketing materials.
- Marketing agencies ($100–$500+) — Agencies may bundle QR code creation into a broader service including menu design, print layout, and brand identity work. You're paying for the complete package, not just the code.
- SaaS platforms ($10–$50/month) — Some QR code management platforms charge a subscription for dynamic QR codes, analytics dashboards, and team features. The monthly fee is ongoing as long as you need the service.
- Print shops ($5–$25) — Some print shops will generate and print QR codes as part of their menu printing service. The cost is usually bundled into the print job.
What you actually need vs what you might be sold
For a restaurant menu QR code, the minimum viable product is simple: a dynamic QR code that points to a mobile-readable menu, with no scan limits and no expiry. You do not need a logo embedded in the code, custom colors, or an analytics dashboard on day one. Dishtup provides exactly this at zero cost. The extras — branding, analytics, custom domain — are nice-to-have extras that most restaurants don't need until they're established and actively optimizing their digital presence.
How to avoid being overcharged for a QR menu
If someone quotes you a significant fee to create a QR code menu, ask them what specifically justifies the cost. A basic dynamic QR code linked to a digital menu is a commodity service available for free from multiple platforms. Legitimate costs exist for custom design work, POS integration, multi-location management, or professional photography. But the core functionality — a scannable code that shows your customers what's on the menu today — should not cost you anything.